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GrowSurf is modern referral program software that helps product and marketing teams launch an in-product customer referral program in days, not weeks. Start your free trial today.
According to the Word of Mouth Marketing Association (WOMMA), there are more than 2.4 billion brand-related conversations every day in the United States. Sharing is an innate human trait, and people are always interested in talking about their favorite products/services. This highlights the immense potential for businesses to leverage referral marketing and turn positive word-of-mouth into new customer acquisitions.
Leveraging word-of-mouth is one of the best marketing decisions you can make. Referred customers have a 16% higher lifetime value compared to non-referred customers (Wharton). Referred customers are more loyal, less likely to churn, and are a cost-effective way to sustainably grow your business.
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Image via Deloitte
If you aren’t currently leveraging word-of-mouth marketing, you could just be sitting atop a large potential of missed growth opportunity. These word of mouth marketing statistics are proof of how powerful referrals can be.
Launch your first refer-a-friend program in an afternoon with GrowSurf. Start your free 14-day trial today!
Sign up for a free trial of GrowSurf to lower your customer acquisition costs, increase customer loyalty, and save gobs of time.
GrowSurf is modern referral program software that helps product and marketing teams launch an in-product customer referral program in days, not weeks. Start your free trial today.
Referral marketing software lets you automate referral tracking and maximize the ROI of your referral campaign through automation. It also gives you critical visibility on performance. See 5 reasons why you need referral program software.
If you're thinking about launching a refer-a-friend program for your internet business, you may be asking yourself whether it's better to build it in-house, or if it's worth the costs in going with a referral program software.
Are you looking to launch a referral program for your customers? We've compiled a comprehensive list of all the referral program software options you have in the market.